Your challenge

Collaborate as a team to develop a concept for an original Channel 4 TV show.

This page is designed to help your team navigate the process with ease and is broken down into three stages. You should allow 20 minutes to complete each section.

1. Establishing an audience persona: who are you creating this programme for?

2. Creating a protagonist: developing a character that will resonate with your audience

3. Crafting a storyboard: what storyline will your character participate in that will engage your audience?

To aid you through the process, there are three videos and a detailed guide provided below. You can also download three templates to work on here.

read/watch everything carefully

〰️

Decide on team roles

〰️

Keep and eye on the time

〰️

Have fun!

〰️

read/watch everything carefully 〰️ Decide on team roles 〰️ Keep and eye on the time 〰️ Have fun! 〰️

Here is a detailed guide to help you navigate the process

White right-pointing arrow on a black background

Step 2 video

How to create a protagonist - 20 mins

White arrow pointing to the right on a black background
Sign for Oxford Brookes Business School and Oxford Brookes University with blue and dark gray background.
Image collage showing a chess game, people in a business discussion, and a film production set with crew members and equipment, under the words 'Power | Influence | Create' and 'Team Guide'.

Step 1 video

How to establish an audience persona - 20 mins

A large white left arrow on a black background.

Step 3 video

How to create a storyboard - 20 mins

Left-pointing arrow icon

BONUS TRAINING FILM

Create your own elevator pitch video for LinkedIn