REFORM: The NHS Challenge

The scenario

Students take leadership roles in organisations that are tendering to operate an Integrated Care Board (ICB) in England. To win, they must persuasively explain:

  1. How their organisation will improve healthcare outcomes and mitigate against future threats

  2. The capabilities their organisation will draw on to improve the current state of healthcare provision

  3. Why local residents should trust their organisation to run the NHS

What it involves 

  • SWOT analysis

  • Scenario planning

  • Creating a video advert

  • Interviewing job candidates

  • Consulting healthcare experts

  • Participating in a televised debate

Who it’s for

Master’s students, particularly those doing MBAs or other degree programmes that cover multiple business disciplines. You’ll need a minimum of 12 students to participate.

What students say about it

‘In this course, we are constantly told strategy, strategy, strategy — this simulation gave us a chance to apply that theory in real-world settings, so we don't just understand the theoretical strategy but also how to implement that strategy.’ Olivia, UCL Global Business School of Health, MBA programme

Why I should consider it for my students

If you want to give your students the chance to practise their team-working skills in the context of a multi-disciplinary strategic project, this is the simulation to choose.

What it costs

The two-day, in-person version of this simulation is £8,000 plus VAT.

We adapt the experience to your module, students, and learning objectives, so we’ll agree on the final scope with you before anything is confirmed.

The simulation can also be delivered online over several weeks, with the format and price agreed following a conversation.

If the simulation feels right but the format or budget needs some thought, talk to us. We’ll be honest about what is possible and find the best way to make it work.