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Channel 4 needs a new primetime blockbuster.
Students set up rival production companies, identify an audience whose needs are not being met, and develop a television concept with creative and commercial potential.
They test their thinking, pitch to camera, and face questions from a commissioning panel. Only the strongest idea will get the green light.
Channel 4 needs a new primetime blockbuster.
Students set up rival production companies, identify an audience whose needs are not being met, and develop a television concept with creative and commercial potential.
They test their thinking, pitch to camera, and face questions from a commissioning panel. Only the strongest idea will get the green light.